Richard Rizika spoke to Ancillary Retail about the success of Cirque du Soleil in retail

Richard Rizika recently spoke to Ancillary Retail about the success of Cirque du Soleil Entertainment Group in the retail environment through the use of a CREACTIVE concept that combines entertainment and education. Richard Rizika says "although it is not a traditional retailer, Cirque du Soleil continually creates new avenues to keep the concept fresh and the brand alive. The company provides a greater level of creativity that most of the other concepts lack."Click the link to read the full article: https://editions.mydigitalpublication.com/publication/?i=558500&p=&pn=#{%22issue_id%22:558500,%22page%22:20}